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The legendary cowboy brand of the american west founded by John B. Stetson in 1865. The first Stetson western hat was made at the occasion of a trip alongside prospectors. Made of beaver felt, the hat would shield its wearer from heat, rain, sunburns and cold. It was rapidly adopted by ranchers and, more broadly, by anyone who wished to protect themselves from weather.

Today still, Stetson keeps crafting high quality products made to last, according to the same methods employed by John B. And although the brand is still known for its cowboy hats, Stetson also offers a wide variety of more urban fedoras and more leisurely straw hats.